Find Your Shine with Sunglass Hut
Find Your Shine!
Christmas 2017
The Sunglass Hut Flagship store on George Street in the Sydney CBD was glowing and sparkling all at once for the Christmas 2017 period.
Freelance VM worked with the Sunglass Hut VM team in the lead up to the campaign installation. For both of the Australian Flagships; George Street, Sydney and Bourke Street, Melbourne we sourced props and created the conceptual design presentation.
Installation
We were on the ground for the Sydney Installation making sure that all elements of the window were balanced when installed.
Vintage yellow lightbulbs shone onto reflective discs and large polystyrene orbs, all suspended at different levels in the window creating depth and movement.
In-store elements
The Glitter elements flowed through into the in-store displays, ensuring customers would feel the enhanced shine as they shopped.